Interactive Web shopping : building trust through storytelling and interface cues

Interactive Web shopping : building trust through storytelling and interface cues

Thesis (M. Eng.)--Massachusetts Institute of Technology, Dept. of Electrical Engineering and Computer Science, 1997. === Includes bibliographical references (leaves 118-119). === by Jonathan E. Shoemaker. === M.Eng.

Bibliographic Details
Main Author: Shoemaker, Jonathan E. (Jonathan Eric)
Other Authors: Glen L. Urban.
Format: Others
Language:English
Published: Massachusetts Institute of Technology 2008
Subjects:
Electrical Engineering and Computer Science
Online Access:http://hdl.handle.net/1721.1/43566

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