Measuring effectiveness and value of email advertisements in relationship-oriented email messages
Thesis (S.M.)--Massachusetts Institute of Technology, System Design and Management Program; and, (S.M.)--Massachusetts Institute of Technology, Engineering Systems Division, Technology and Policy Program, 2008. === This electronic version was submitted by the student author. The certified thesis is...
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| Language: | English |
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Massachusetts Institute of Technology
2008
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| Online Access: | http://hdl.handle.net/1721.1/42931 |