Gender Stereotypes and the Strategic Use of Emotions in the 2008 Elections
Scholars examining gender bias in elections have found that voters stereotypical expectations of women and men candidates affect their vote choice. This dissertation examines gender stereotypes from the perspective of campaigns. Specifically, I examine how ad, candidate and election variables intera...
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Format: | Others |
Language: | en |
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LSU
2015
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Online Access: | http://etd.lsu.edu/docs/available/etd-06012015-161114/ |