The impact of food marketing on purchase and the moderating role of motivational quality and socio-economic status
The food environment has received extensive interest from researchers and policy makers, as most blame the high availability of affordable sweet/fat food and the omnipresence of food cues for the current obesity pandemic. Although many criticized the adverse impact of marketing, only a few studies a...
Main Author: | Labban, Alice |
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Other Authors: | Laurette Dube (Supervisor1) |
Format: | Others |
Language: | en |
Published: |
McGill University
2014
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Subjects: | |
Online Access: | http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=123060 |
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