Probabilistic Approaches to Consumer-generated Review Recommendation

Consumer-generated reviews play an important role in online purchase decisions for many consumers. However, the quality and helpfulness of online reviews varies significantly. In addition, the helpfulness of different consumer-generated reviews is not disclosed to consumers unless they carefully ana...

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Bibliographic Details
Main Author: Zhang, Richong
Language:en
Published: 2011
Subjects:
Online Access:http://hdl.handle.net/10393/19935