Summary: | Object of the work: cooperative "Daržovių centras". Subject of the work: distribution of goods. Work purpose: to prepare distribution strategy for organization and to provide for perfection of channel management. Tasks of the work: 1. To analyse goods distribution system; 2. To establish basic variants of formation for distribution channels; 3. To analyse elements of channel management; 4. To analyse channels of distribution for organization and formulate methodical substantiation; 5. To prepare distribution strategy; 6. To provide for perfection of channel management. Methods of the research - questionnaire poll, half-structural interview, analyses and synthesis of literature, SWOT analyse and graphic method.
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