Um modelo baseado em princípios da persuasão para a classificação e construção de sítios educacionais

The Persuasion technology is growing quickly, computer products, such as mobile applications and websites are being developed to change what people feel and do (STANFORD UNIVERSITY, 2009, FOGG 2003). This dissertation presents a model based on the principles discussed by Cialdini (2006), aiming at t...

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Bibliographic Details
Main Author: Cavalcante, Paulo José Tenório
Other Authors: Paraguaçu, Fábio
Format: Others
Language:Portuguese
Published: Universidade Federal de Alagoas 2015
Subjects:
Online Access:http://repositorio.ufal.br/handle/riufal/843