QUALIDADE NA PRESTAÇÃO DE SERVIÇOS FISIOTERÁPICOS UM ESTUDO DE CASO SOBRE EXPECTATIVAS E PERCEPÇÕES DE CLIENTES
The present study approaches quality in the physiotherapy services rendered through the comparison between expectations and customers' perceptions. The study was developed in a Physiotherapy clinic from Santa Maria's city with Pilates praticant. SERVQUAL scale was used to evaluate the qual...
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| Format: | Others |
| Language: | Portuguese |
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Universidade Federal de Santa Maria
2007
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| Online Access: | http://repositorio.ufsm.br/handle/1/8275 |