ESTRATÉGIAS COMUNICACIONAIS E PRÁTICAS DE WEBRP: o processo de legitimação na sociedade midiatizada
Coordenação de Aperfeiçoamento de Pessoal de Nível Superior === This study aims to classify the different phases of practices of Public Relations in web (WebRP) throughout last fourteen years (1995-2009) that characterize the advent of the commercial Internet in Brazil. Here the legitimation notion...
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| Format: | Others |
| Language: | Portuguese |
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Universidade Federal de Santa Maria
2009
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| Online Access: | http://repositorio.ufsm.br/handle/1/6291 |