Certificação e desenvolvimento de marcas como estratégia de diferenciação de produtos : o caso da cadeia agroindustrial da carne bovina

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Bibliographic Details
Main Author: Ribeiro, Paulo Marcelo Tavares
Other Authors: Batalha, Mario Otávio
Format: Others
Language:Portuguese
Published: Universidade Federal de São Carlos 2016
Subjects:
Online Access:https://repositorio.ufscar.br/handle/ufscar/3328

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