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Previous issue date: 2005-06-10 === Coordena??o de Aperfei?oamento de Pessoal de N?vel Superior === The transformations economical, social and politics in you finish them decades of the century XX brought changes that didn't just limit to the production system. The flexible accumulation took many workers lost her/it their workstations and they look for her/it new survival forms, migrating for administrative activities, of services rendered and for the tourist activity of small and medium load. The State has been investing in the implantation of plans of tourist development in order to create favorable conditions for the reproduction of the tourist activity in Brazil, mainly in the Northeast. A space when it starts to present a predominant economical activity suffers a restructuring in their social and economical relationships. The restructuring of these relationships takes to the construction of a new espacialidade. In the city of Christmas, in Rio Grande do Norte, the neighborhood of Black Tip is the most representative of the public investments for the tourist development. After intense process of tourist urbanization, Black Tip passed interfering in the global context consolidating as the tourist locus in the city. The tourist urbanization of the neighborhood took to the transformation of the space in merchandise that is sold and consumed as such. The recreation of fragments of other cultures brought by social actors, resulting from migratory processes stimulated by the tourist development, it has been presenting ruled social relationships in the informational technology, consumption of global goods and in the fragmentation of the urban space characterized by the internationalization and cosmopolitiza??o. That process has been masking the inequalities partners and cultural as well as the territorial appropriation for an economical elite. The spaces are being appropriate for investors of the tourist section, private investors, agents and real estate producers, where the inequality is not just economical, but also cultural. The local population, mainly of the urban fraction of the Town of Black Tip, it doesn't participate of the productive process in function of the little or any professional qualification and he/she doesn't also have access to the consumption process. To the native ones it remains the fight for the preservation of his/her cultural identity and for the survival === As transforma??es econ?micas, sociais e pol?ticas nas ultimas d?cadas do s?culo XX trouxeram mudan?as que n?o se restringiram apenas ao sistema de produ??o. A acumula??o flex?vel levou muitos trabalhadores a perderam seus postos de trabalho e a buscarem novas formas de sobreviv?ncia, migrando para atividades administrativas, de presta??o de servi?os e para a atividade tur?stica de pequeno e m?dio porte. O Estado tem investido na implanta??o de planos de desenvolvimento tur?stico a fim de criar condi??es favor?veis para a reprodu??o da atividade tur?stica no Brasil, principalmente no Nordeste. Um espa?o quando passa a apresentar uma atividade econ?mica predominante sofre uma reestrutura??o em suas rela??es sociais e econ?micas. A reestrutura??o destas rela??es leva ? constru??o de uma nova espacialidade. Na cidade do Natal, no Rio Grande do Norte, o bairro de Ponta Negra ? o mais representativo dos investimentos p?blicos para o desenvolvimento tur?stico. Ap?s intenso processo de urbaniza??o tur?stica, Ponta Negra passou a se inserir no contexto global se consolidando como o l?cus tur?stico na cidade. A urbaniza??o tur?stica do bairro levou ? transforma??o do espa?o em mercadoria, que ? vendida e consumida como tal. A recria??o de fragmentos de outras culturas trazidas por atores sociais, resultante de processos migrat?rios estimulados pelo desenvolvimento tur?stico, tem apresentado rela??es sociais pautadas na tecnologia informacional, consumo de mercadorias globais e na fragmenta??o do espa?o urbano caracterizada pela internacionaliza??o e cosmopolitiza??o. Esse processo tem mascarado as desigualdades s?cias e culturais assim como a apropria??o territorial por uma elite econ?mica. Os espa?os est?o sendo apropriados por investidores do setor tur?stico, investidores privados, agentes e produtores imobili?rios, onde a desigualdade n?o ? apenas econ?mica, mas tamb?m cultural. A popula??o local, principalmente da fra??o urbana da Vila de Ponta Negra, n?o participa do processo produtivo em fun??o da pouca ou nenhuma qualifica??o profissional e tamb?m n?o tem acesso ao processo de consumo. Aos nativos resta a luta pela preserva??o de sua identidade cultural e pela sobreviv?ncia
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