Análise do comportamento do consumidor por meio de estudo de caso

Made available in DSpace on 2016-04-29T13:18:18Z (GMT). No. of bitstreams: 1 Ana Paula Ferreira Scassiotti.pdf: 9384803 bytes, checksum: 9f07ea9f99a54586178375d3a48fdea2 (MD5) Previous issue date: 2010-07-01 === The vast majority of studies in the literature on the Consumer Behavior have assumed a...

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Bibliographic Details
Main Author: Scassiotti, Ana Paula Ferreira
Other Authors: Banaco, Roberto Alves
Format: Others
Language:Portuguese
Published: Pontifícia Universidade Católica de São Paulo 2016
Subjects:
Online Access:https://tede2.pucsp.br/handle/handle/16891

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