Anunciou: vendeu???? O anúncio publicitário na mídia impressa e os mecanismos de sua construção como gênero: uma análise funcional-discursiva
=== This thesis is an inquiry into advertisements written in Portuguese and issued in Brazilian magazines. We work along the hypothesis that advertisements constitute a legitimate textual gender, with its own characteristics and bearing specificities as to its production. This study is founded on t...
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| Format: | Others |
| Language: | Portuguese |
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Universidade Federal de Minas Gerais
2012
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| Online Access: | http://hdl.handle.net/1843/LETR-96LPGA |