A Influência da identidade projetada na reputação organizacional
=== This research evaluated the impacts of the projected identity on reputation in the internal and external publics' perception, recognizing that a better understanding of this social process can contribute for the organizations to work on their relationships with the stakeholders. This study...
Main Author: | Ana Luisa de Castro Almeida |
---|---|
Other Authors: | Reynaldo Maia Muniz |
Format: | Others |
Language: | Portuguese |
Published: |
Universidade Federal de Minas Gerais
2005
|
Online Access: | http://hdl.handle.net/1843/BUBD-99MG2Z |
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