Apelo nostálgico no produto e na mensagem e sua influência na resposta do consumidor
Submitted by Francisca Flávia Plutarco Lopes (flaviaplutarco@hotmail.com) on 2015-10-05T15:59:21Z No. of bitstreams: 1 Tese Francisca Flávia Plutarco Lopes.pdf: 3993456 bytes, checksum: 341c14f4df179085fede73ab7acd5719 (MD5) === Approved for entry into archive by Pamela Beltran Tonsa (pamela.tonsa...
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| Language: | Portuguese |
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2015
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| Online Access: | http://hdl.handle.net/10438/14103 |