IT SOLUTIONS COMMERCIALIZATION: SYNTONY DEGREE IDENTIFICATION, AMONG CUSTOMERS AND VENDORS VISIONS,THAT MOTIVATES THE COMMERCIALIZATION OF TECHNOLOGICAL SOLUTIONS
Esse trabalho tem como objetivo identificar o grau de sintonia, entre as visões de clientes e fornecedores, que motiva a comercialização de soluções tecnológicas, considerando os principais atributos de decisão. Por meio desse estudo espera-se contribuir para um melhor entendimento do que as empresa...
Main Author: | ULISSES CHAGAS DE SOUZA |
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Other Authors: | JORGE FERREIRA DA SILVA |
Language: | Portuguese |
Published: |
PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO
2010
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Online Access: | http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=16291@1 http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=16291@2 |
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