Market entry and expansion through international joint ventures

• Main Author: Klossek, Andreas M.
• Other Authors: TU Bergakademie Freiberg, Wirtschaftswissenschaften
• Format: Doctoral Thesis
• Language: English
• Published: Technische Universitaet Bergakademie Freiberg Universitaetsbibliothek "Georgius Agricola" 2009
• Subjects: Gemeinschaftsunternehmen; Marktzugang; Marktentwicklung; Erfolgsfaktor; International Joint Venture; Multi-causal; Performance; Persistence; Success Factor; ddc:650; rvk:QP 300; rvk:QP 450
• Online Access: http://nbn-resolving.de/urn:nbn:de:bsz:105-0228667; http://nbn-resolving.de/urn:nbn:de:bsz:105-0228667; http://www.qucosa.de/fileadmin/data/qucosa/documents/2231/WirtschaftswissenschaftenKlossekAndreas022866.pdf

International joint ventures (IJVs) are important modes for entering foreign markets. Yet, research shows that IJVs are volatile, difficult to manage, and often fail, especially when the joint venture is located in a developing country. Many studies look at a range of different factors behind IJV success or failure, and a few longitudinal studies have shed light on some of the complex management processes within IJVs. Many researchers have concluded that the high rate of IJV failure is due to internal tensions that are inherent to IJVs, but viable solutions for practitioners are rare. In the absence of a model that adequately explains the longitudinal aspects and determinants of IJV performance, we see firms electing to stay in underperforming IJVs, even though more profitable modes of entry into foreign markets exist. In this thesis I analyze market entry and expansion through IJVs using a multi-causal analysis of IJV performance. I begin with a critical evaluation of the IJV literature. I then develop a process-oriented model that may explain why firms persist with failing IJVs. Finally, I draw several important conclusions that have valuable implications for practitioners and for future research.