The effect of the economic condition on web sites' revenue streams - a vertical differentiation model

The effect of the economic condition on web sites' revenue streams - a vertical differentiation model

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無 === In this thesis, we set up a vertical differentiation model to characterize the pricing strategies for Web sites which first choose the quality of the service (advertising fee) and then compete in prices (subscription fee). Then, we proceed to examine the effect of the economic condition on...

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Bibliographic Details
Main Authors: 王淑範, Wang, Shu-Fan
Language:英文
Published: 國立政治大學
Online Access:http://thesis.lib.nccu.edu.tw/cgi-bin/cdrfb3/gsweb.cgi?o=dstdcdr&i=sid=%22G91NCCU2732012%22.
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spelling ndltd-CHENGCHI-G91NCCU27320122013-01-07T19:32:06Z The effect of the economic condition on web sites' revenue streams - a vertical differentiation model 王淑範 Wang, Shu-Fan 無 In this thesis, we set up a vertical differentiation model to characterize the pricing strategies for Web sites which first choose the quality of the service (advertising fee) and then compete in prices (subscription fee). Then, we proceed to examine the effect of the economic condition on Web sites' revenue streams and conclude their relationship. 國立政治大學 http://thesis.lib.nccu.edu.tw/cgi-bin/cdrfb3/gsweb.cgi?o=dstdcdr&i=sid=%22G91NCCU2732012%22. text 英文 Copyright © nccu library on behalf of the copyright holders
collection NDLTD
language 英文
sources NDLTD
description 無 === In this thesis, we set up a vertical differentiation model to characterize the pricing strategies for Web sites which first choose the quality of the service (advertising fee) and then compete in prices (subscription fee). Then, we proceed to examine the effect of the economic condition on Web sites' revenue streams and conclude their relationship.
author 王淑範
Wang, Shu-Fan
spellingShingle 王淑範
Wang, Shu-Fan
The effect of the economic condition on web sites' revenue streams - a vertical differentiation model
author_facet 王淑範
Wang, Shu-Fan
author_sort 王淑範
title The effect of the economic condition on web sites' revenue streams - a vertical differentiation model
title_short The effect of the economic condition on web sites' revenue streams - a vertical differentiation model
title_full The effect of the economic condition on web sites' revenue streams - a vertical differentiation model
title_fullStr The effect of the economic condition on web sites' revenue streams - a vertical differentiation model
title_full_unstemmed The effect of the economic condition on web sites' revenue streams - a vertical differentiation model
title_sort effect of the economic condition on web sites' revenue streams - a vertical differentiation model
publisher 國立政治大學
url http://thesis.lib.nccu.edu.tw/cgi-bin/cdrfb3/gsweb.cgi?o=dstdcdr&i=sid=%22G91NCCU2732012%22.
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AT wángshūfàn effectoftheeconomicconditiononwebsitesrevenuestreamsaverticaldifferentiationmodel
AT wangshufan effectoftheeconomicconditiononwebsitesrevenuestreamsaverticaldifferentiationmodel
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