Corporate strategy in forward integration of an oil company. A study of the implications of an oil company's diversification into the petrochemical business and the design of appropriate corporate strategies for its achievement.
The aim of this thesis is to explore the diversification of a major oil company into the. petrochemical business and then through thorough analysis to recommend the appropriate corporate strategies to be followed by the petrochemical subsidiary of such a company in the 1980's and the 1990&#...
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| Language: | en |
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University of Bradford
2010
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| Online Access: | http://hdl.handle.net/10454/4231 |