A Descriptive Analysis of the Effectiveness of Broadcasting by The Church of Jesus Christ of Latter-Day Saints in the Northern States Mission Area

There has been no systematic study of the effectiveness of broadcasting by the Church of Jesus Christ of Latter-day Saints since the advent of TV and the nation-wide telecasting of the Annual and Semi-Annual General Conferences of the Church each April and October. In addition to determining effecti...

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Bibliographic Details
Main Author: Donigan, Robert W.
Format: Others
Published: BYU ScholarsArchive 1964
Subjects:
Online Access:https://scholarsarchive.byu.edu/etd/4647
https://scholarsarchive.byu.edu/cgi/viewcontent.cgi?article=5646&context=etd
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spelling ndltd-BGMYU2-oai-scholarsarchive.byu.edu-etd-56462019-05-16T03:29:30Z A Descriptive Analysis of the Effectiveness of Broadcasting by The Church of Jesus Christ of Latter-Day Saints in the Northern States Mission Area Donigan, Robert W. There has been no systematic study of the effectiveness of broadcasting by the Church of Jesus Christ of Latter-day Saints since the advent of TV and the nation-wide telecasting of the Annual and Semi-Annual General Conferences of the Church each April and October. In addition to determining effectiveness, there is a need to discover to what degree people watch or listen to religious programming in general, and what types of religious programs they wouldm most like to have available.The Northern States Mission of the Church, including all or part of Illinois, Wisconsin, Iowa, and Indiana, was seleceted as a represntative area for the purpose of the survey. Data was obtained by means of a questionnaire utilized in door-to-door proselyting by the L.D.S. missionaries in the mission area. The survey was conducted over a period of seven months, from October, 1963, through April, 1964, thus encompassing the broadcasting of two church General Conferences. 1964-01-01T08:00:00Z text application/pdf https://scholarsarchive.byu.edu/etd/4647 https://scholarsarchive.byu.edu/cgi/viewcontent.cgi?article=5646&context=etd http://lib.byu.edu/about/copyright/ All Theses and Dissertations BYU ScholarsArchive Radio broadcasting Television broadcasting Church of Jesus Christ of Latter-day Saints Public relations Mormon Church Missions Northern States Broadcast and Video Studies Mormon Studies
collection NDLTD
format Others
sources NDLTD
topic Radio broadcasting
Television broadcasting
Church of Jesus Christ of Latter-day Saints
Public relations
Mormon Church
Missions
Northern States
Broadcast and Video Studies
Mormon Studies
spellingShingle Radio broadcasting
Television broadcasting
Church of Jesus Christ of Latter-day Saints
Public relations
Mormon Church
Missions
Northern States
Broadcast and Video Studies
Mormon Studies
Donigan, Robert W.
A Descriptive Analysis of the Effectiveness of Broadcasting by The Church of Jesus Christ of Latter-Day Saints in the Northern States Mission Area
description There has been no systematic study of the effectiveness of broadcasting by the Church of Jesus Christ of Latter-day Saints since the advent of TV and the nation-wide telecasting of the Annual and Semi-Annual General Conferences of the Church each April and October. In addition to determining effectiveness, there is a need to discover to what degree people watch or listen to religious programming in general, and what types of religious programs they wouldm most like to have available.The Northern States Mission of the Church, including all or part of Illinois, Wisconsin, Iowa, and Indiana, was seleceted as a represntative area for the purpose of the survey. Data was obtained by means of a questionnaire utilized in door-to-door proselyting by the L.D.S. missionaries in the mission area. The survey was conducted over a period of seven months, from October, 1963, through April, 1964, thus encompassing the broadcasting of two church General Conferences.
author Donigan, Robert W.
author_facet Donigan, Robert W.
author_sort Donigan, Robert W.
title A Descriptive Analysis of the Effectiveness of Broadcasting by The Church of Jesus Christ of Latter-Day Saints in the Northern States Mission Area
title_short A Descriptive Analysis of the Effectiveness of Broadcasting by The Church of Jesus Christ of Latter-Day Saints in the Northern States Mission Area
title_full A Descriptive Analysis of the Effectiveness of Broadcasting by The Church of Jesus Christ of Latter-Day Saints in the Northern States Mission Area
title_fullStr A Descriptive Analysis of the Effectiveness of Broadcasting by The Church of Jesus Christ of Latter-Day Saints in the Northern States Mission Area
title_full_unstemmed A Descriptive Analysis of the Effectiveness of Broadcasting by The Church of Jesus Christ of Latter-Day Saints in the Northern States Mission Area
title_sort descriptive analysis of the effectiveness of broadcasting by the church of jesus christ of latter-day saints in the northern states mission area
publisher BYU ScholarsArchive
publishDate 1964
url https://scholarsarchive.byu.edu/etd/4647
https://scholarsarchive.byu.edu/cgi/viewcontent.cgi?article=5646&context=etd
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