Nasty, Brutish, and Short: Embeddedness Failure in the Pharmaceutical Industry
Since the early 1990s, U.S. pharmaceutical firms have partially outsourced the coordination of the clinical trials they sponsor to specialized firms called contract research organizations. Although these exchanges appeared ripe for the development of close, "embedded" ties, they were in fa...
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| Format: | Article |
| Language: | English |
| Published: |
Samuel Curtis Johnson Graduate School of Management, Cornell University,
2011-06-15T15:12:55Z.
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| Online Access: | Get fulltext |