Paywalls and the demand for news

Given the preponderance of free content on the Internet, news media organizations face new challenges over how to manage access to and the pricing of their content. It is unclear whether content should be free or whether customers should pay via a "paywall." We use experimental variation f...

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Bibliographic Details
Main Authors: Chiou, Lesley (Author), Tucker, Catherine Elizabeth (Contributor)
Other Authors: Sloan School of Management (Contributor)
Format: Article
Language:English
Published: Elsevier, 2017-07-07T15:03:31Z.
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