Adoption Behavior in Sustaining the Mobile Banking Services / Winnie Poh Ming Wong ... [et.al]
The usage of M-banking adoption has received substantial attention in recent years. However, there is limited study investigating the m-banking adoption in Malaysia, specifically among the young adults in Sarawak. This study attempts to determine the relationship between attitude towards banking, co...
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Format: | Article |
Language: | English |
Published: |
Universiti Teknologi MARA Cawangan Sarawak,
2020-07-27.
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Subjects: | |
Online Access: | Get fulltext View Fulltext in UiTM IR |
LEADER | 01656 am a22001813u 4500 | ||
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001 | 40318 | ||
042 | |a dc | ||
100 | 1 | 0 | |a Poh, Winnie Poh Ming Wong |e author |
700 | 1 | 0 | |a Wan, Lin Wong |e author |
700 | 1 | 0 | |a Hua, Chin Chee |e author |
245 | 0 | 0 | |a Adoption Behavior in Sustaining the Mobile Banking Services / Winnie Poh Ming Wong ... [et.al] |
260 | |b Universiti Teknologi MARA Cawangan Sarawak, |c 2020-07-27. | ||
856 | |z Get fulltext |u https://ir.uitm.edu.my/id/eprint/40318/1/40318.pdf | ||
856 | |z View Fulltext in UiTM IR |u https://ir.uitm.edu.my/id/eprint/40318/ | ||
520 | |a The usage of M-banking adoption has received substantial attention in recent years. However, there is limited study investigating the m-banking adoption in Malaysia, specifically among the young adults in Sarawak. This study attempts to determine the relationship between attitude towards banking, compatibility, customer-trust, and perceived benefits towards intention to adopt m-banking. Besides, the present study also aims to investigate the moderating impact of trustworthiness on selected exogenous variables and intention to adopt m-banking. A self-administrated questionnaire containing 37 closed-ended questions was developed. Data were collected from 500 respondents and analysed using the SmartPLS. The results depicted that compatibility and trustworthiness were found to have a significant relationship with m-banking adoption. Interestingly, trustworthiness was found moderating the relationship among positive attitudes towards banking on m-banking adoption. Both theoretical and managerial implications were presented. | ||
546 | |a en | ||
650 | 0 | 4 | |a Banking |
655 | 7 | |a Article |