The significant impact of customer relations practices (CRP), information technology (IT) and information sharing between supply chain partners (IS) on product sales / Arawati Agus, Za'faran Hassan and Sarminah Ahmad

This paper examines the relationship between supply chain management programs and sales in manufacturing companies in Malaysia. The study measures senior quality managers' or production manager's perception of SCM practices and sales in the industry. This study investigates relationships b...

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Bibliographic Details
Main Authors: Agus, Arawati (Author), Hassan, Za'faran (Author), Ahmad, Sarminah (Author)
Format: Article
Language:English
Published: Universiti Teknologi MARA Cawangan Pahang, 2008-06.
Subjects:
Online Access:Get fulltext
View Fulltext in UiTM IR
LEADER 01922 am a22002053u 4500
001 29921
042 |a dc 
100 1 0 |a Agus, Arawati  |e author 
700 1 0 |a Hassan, Za'faran  |e author 
700 1 0 |a Ahmad, Sarminah  |e author 
245 0 0 |a The significant impact of customer relations practices (CRP), information technology (IT) and information sharing between supply chain partners (IS) on product sales / Arawati Agus, Za'faran Hassan and Sarminah Ahmad 
260 |b Universiti Teknologi MARA Cawangan Pahang,   |c 2008-06. 
856 |z Get fulltext  |u https://ir.uitm.edu.my/id/eprint/29921/1/29921.pdf 
856 |z View Fulltext in UiTM IR  |u https://ir.uitm.edu.my/id/eprint/29921/ 
520 |a This paper examines the relationship between supply chain management programs and sales in manufacturing companies in Malaysia. The study measures senior quality managers' or production manager's perception of SCM practices and sales in the industry. This study investigates relationships between supply chain management programs and sales through statistical methods such as Spearman's correlations, Friedman's rank test and multiple regression analysis. The findings suggest that SCM programs and implementations especially 'customer relations practices' (CRP), 'technology & information' (IT) and 'information sharing between supply chain partners' (IS) have significant correlations and associations with sales. The result also indicates that 'High salesgenerated companies' emphasized more on SCM programs such as 'Customer Relations Practices', 'Technology and Innovation' and 'Strategic Supplier Partnership'. 
546 |a en 
650 0 4 |a Management information systems. Decision support systems. Enterprise resource planning 
650 0 4 |a Communication in management. Communication in organizations. Communication of information 
650 0 4 |a Organizational change. Organizational development. Corporate turnarounds 
655 7 |a Article