Engaging postgraduate students with business through design thinking experiential workshops

It is essential that design education extends beyond the classroom to ensure that students are fully prepared to engage with other disciplines, such as business. Design Thinking has emerged as a key mechanism to engage design with business, and vice versa. This paper describes how the Product Design...

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Bibliographic Details
Main Authors: Withell, AJ (Author), Reay, S (Author)
Other Authors: Jachna, T (Contributor), Lam, Y (Contributor)
Format: Others
Published: Hong Kong Design Centre, 2012-02-23T09:40:49Z.
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