The Roots of Misalignment: Insights from a System Dynamics Perspective

Aligning IT strategy with business strategy has repeatedly been shown to yield organizational performance benefits, and is consistently among executives' most important goals. However, as organizations pursue strategic alignment, IT and business strategies often evolve in unintended ways, there...

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Bibliographic Details
Main Authors: Baker, J (Author), Singh, H (Author)
Format: Others
Published: Association for Information Systems (AIS), 2017-10-15T23:16:32Z.
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