| Summary: | The ability to share knowledge in an organization may determine its success. Knowledge is one of the basic resources of an enterprise, being also the basis for undertaking various types of strategic actions. Knowledge management should be focused in the organization on such processing of all available information to lead to the creation of value defined by employees of the organization and by customers. In order to raise the issue of knowledge sharing, trust should be mentioned. Trust is a factor conditioning effective atmosphere and cooperation in an organization. The main purpose of the article is to present the relationship between trust and knowledge sharing, taking into account the importance of this issue in the efficiency of doing business. To formulate conclusions, data from surveys carried out in 148 different tourist facilities were used. Data were collected by applying the diagnostic survey method and by using a survey technique based on a prepared questionnaire. The results showed that trust is important in sharing knowledge and was found to play an important role in achieving a high level of performance efficiency. The study consists of an introduction, literature review, research results and discussion of results. At the end of the article, conclusions, restrictions and recommendations for future research are presented.
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