Effect of Service Quality, Price Fairness, Justice with Service Recovery and Relational Bonds on Customer Loyalty: Mediating Role of Customer Satisfaction
Customer loyalty has gained foremost attention among the practitioners and the academic researchers because of its proximity to organizational growth, profit and survival. Based on existing literature, this study has highlighted a few critical issues related to the telecommunication sector in Pak...
Main Authors: | Rana Muhammad Shahid Yaqub, Fairol Halim, Arfan Shehzad |
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Format: | Article |
Language: | English |
Published: |
Johar Education Society
2019-03-01
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Series: | Pakistan Journal of Commerce and Social Sciences |
Subjects: | |
Online Access: | http://www.jespk.net/publications/4328.pdf |
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