Prospects of Beads in Garment Production in Ghana

Fashion designers use beads to design garments thereby adding more value, aesthetics and creativity in fashion. This has not been very popular on the local market. There is, however, a growing trend of using beads in the construction of garments especially in the Greater Accra Region. This study ex...

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Bibliographic Details
Main Authors: Joseph Osei, Rose Dogbey, Thomas Obeng Asare, Michael Obeng Nyarko
Format: Article
Language:English
Published: Africa Development and Resources Research Institute (ADRRI) 2021-06-01
Series:Journal of Arts and Social Sciences
Subjects:
Online Access:https://journals.adrri.org/index.php/adrrijass/article/view/658
Description
Summary:Fashion designers use beads to design garments thereby adding more value, aesthetics and creativity in fashion. This has not been very popular on the local market. There is, however, a growing trend of using beads in the construction of garments especially in the Greater Accra Region. This study examined the future of bead making in the fashion industry by examining the possibilities of promoting beads in the construction of garment. The study adopted a cross sectional and descriptive research designs. A total of 100 respondents were sampled from a population of 1,728,333 economically active people in the Greater Accra Region. The respondents comprised 80 economically active people and 20 fashion designers. Accidental sampling was used to sample both the economically active people and the fashion designers. Interview schedules were used to gather data from the respondents. Statistical Product for Service Solutions (SPSS) was used to process the data. Descriptive statistics such as frequencies and percentages were used to present the data. The study found that people preferred beaded garments because of their aesthetics, patterns and uniqueness. Some of the factors considered by the fashion designers in constructing beaded garments were fabric type, fabric designs, and weight of the beads. However, issues such as low level of technology in bead, stringing high cost of beaded garment, and the perception that beaded garments are more feminine were found to be limiting the promotion of beads in the construction of Garment.
ISSN:2343-6891