Polish academic institutions in social media

Social media are nowadays commonly used by universities to communicate, collaborate, share knowledge and build relationships with candidates, currently enrolled students, alumnus and other stakeholders. However, previous researches focus mainly on the use of social media for marketing purposes of co...

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Bibliographic Details
Main Author: Agnieszka Chwiałkowska
Format: Article
Language:English
Published: The Institute of Aviation 2013-12-01
Series:Marketing of Scientific and Research Organisations
Subjects:
Online Access:http://minib.pl/en/polish-academic-institutions-in-social-media/