Identifying and Evaluating Businesses with Branding Potential in Rural Areas (Case study: Turkmen Sahara Region – Iran)
Purpose: In recent years, it has become more necessary to seek and apply new strategies to strengthen the foundations and diversification of economic activities in rural areas. Accordingly, in the context of the new theories of sustainable development, one of the approaches that is of great importa...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Ferdowsi University of Mashhad
2020-09-01
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Series: | Pizhūhish va barnāmah/rīzī-i rūstāyī |
Subjects: | |
Online Access: | https://jrrp.um.ac.ir/article_33193_bd81b0e6332148916ab043f5d949b6fb.pdf |