Decisions on Dual-Channel Supply Chains under Market Fluctuations and Dual-Risk Aversion

Considering market fluctuations and risk aversion, this paper analyzes the decisions of a dual-channel supply chain consisting of one manufacturer and one retailer and compares the differences in the centralized structure, manufacturer-dominated structure, retailer-dominated structure, and Nash equi...

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Bibliographic Details
Main Authors: Guangdong Liu, Tianjian Yang, Yao Wei, Xuemei Zhang
Format: Article
Language:English
Published: Hindawi Limited 2020-01-01
Series:Discrete Dynamics in Nature and Society
Online Access:http://dx.doi.org/10.1155/2020/2612357