THE STRATEGIC HUNT FOR MOBILE CONSUMERS THROUGH M-COMMERCE

Bibliographic Details
Main Authors: David B. Scibelli, Brian Stevens
Format: Article
Language:English
Published: IACIS 2012-01-01
Series:Issues in Information Systems
Online Access:http://iacis.org/iis/2012/36_iis_2012_144-150.pdf
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spelling doaj-f709b6c7440e4338952d7d016eb4552f2020-11-25T02:19:36ZengIACISIssues in Information Systems1529-73142012-01-011311441503392THE STRATEGIC HUNT FOR MOBILE CONSUMERS THROUGH M-COMMERCEDavid B. ScibelliBrian Stevens http://iacis.org/iis/2012/36_iis_2012_144-150.pdf
collection DOAJ
language English
format Article
sources DOAJ
author David B. Scibelli
Brian Stevens
spellingShingle David B. Scibelli
Brian Stevens
THE STRATEGIC HUNT FOR MOBILE CONSUMERS THROUGH M-COMMERCE
Issues in Information Systems
author_facet David B. Scibelli
Brian Stevens
author_sort David B. Scibelli
title THE STRATEGIC HUNT FOR MOBILE CONSUMERS THROUGH M-COMMERCE
title_short THE STRATEGIC HUNT FOR MOBILE CONSUMERS THROUGH M-COMMERCE
title_full THE STRATEGIC HUNT FOR MOBILE CONSUMERS THROUGH M-COMMERCE
title_fullStr THE STRATEGIC HUNT FOR MOBILE CONSUMERS THROUGH M-COMMERCE
title_full_unstemmed THE STRATEGIC HUNT FOR MOBILE CONSUMERS THROUGH M-COMMERCE
title_sort strategic hunt for mobile consumers through m-commerce
publisher IACIS
series Issues in Information Systems
issn 1529-7314
publishDate 2012-01-01
description
url http://iacis.org/iis/2012/36_iis_2012_144-150.pdf
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AT brianstevens strategichuntformobileconsumersthroughmcommerce
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