Political Marketing Power To Change The Choices Of The Electors: A Study On 1 November 2015 General Parliamentary Elections

The aim of this study is to evaluate the effects of political marketing done by political parties on the preferences and choices of the electors. In accordance with this aim, the concepts of political marketing, political marketing procedure and political marketing system are explained. Populatio...

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Bibliographic Details
Main Author: Ahmet UYAR
Format: Article
Language:English
Published: Isarder 2016-06-01
Series:İşletme Araştırmaları Dergisi
Subjects:
Online Access:http://isarder.org/2016/vol.8_issue.2_article03_full_text.pdf