Orientation of sustainable management of chemical company with international activity

The search for new business possibilities, either through international activities and capture niche markets appear as a distinct trend among organizations that target growth. For this growing number of organizations intent on investing in new issues related to values such as citizenship, ethics and...

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Bibliographic Details
Main Authors: Valéria da Veiga Dias, Marcelo da Silva Schuster, Renato Rodrigues Dias
Format: Article
Language:English
Published: Escola Superior de Propaganda e Marketing - ESPM 2013-04-01
Series:Internext: Revista Eletrônica de Negócios Internacionais
Subjects:
Online Access:https://internext.espm.br/internext/article/view/151