Netherlands’ Media vs. Ukraine’s Communication Efforts: The Case of the Netherlands’ Referendum in 2016
<p class="Standard">Ukraine has redeclared its way to European integration which means the arrangement of not only the information campaign directed at the Ukrainians but the promotion campaign directed at foreign public. A serious communication challenge was caused by the advisory r...
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| Format: | Article |
| Language: | English |
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Wydawnictwo Naukowe Uniwersytetu Mikołaja Kopernika
2017-12-01
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| Series: | Historia i Polityka |
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| Online Access: | https://apcz.umk.pl/czasopisma/index.php/HiP/article/view/15407 |
| Summary: | <p class="Standard">Ukraine has redeclared its way to European integration which means the arrangement of not only the information campaign directed at the Ukrainians but the promotion campaign directed at foreign public. A serious communication challenge was caused by the advisory referendum in the Netherlands concerning the ratification of the EU–Ukraine Association Agreement. Ukraine had to counteract the well-organized media campaign held by the Dutch Eurosceptics. The Ukraine’s communication efforts are analyzed within the context of the Dutch referendum, 2016.</p> |
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| ISSN: | 1899-5160 2391-7652 |