Experiences from a decade: A Universal Approach to Business Model Teaching

There are many different approaches to teaching business models. This paper presents a generic five-step approach developed through a decade of teaching business models in different geographically, educational and industrial settings. The approach is based upon the teaching principles of case-based...

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Main Authors: Jesper Chrautwald Sort, Kristian Brøndum
Format: Article
Language:English
Published: Aalborg University Press 2021-09-01
Series:Journal of Business Models
Online Access:https://journals.aau.dk/index.php/JOBM/article/view/2558
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spelling doaj-f22416f11127490d8953b75acce4c0062021-09-29T13:46:12ZengAalborg University PressJournal of Business Models2246-24652021-09-019310.5278/jbm.v9i3.2558Experiences from a decade: A Universal Approach to Business Model TeachingJesper Chrautwald Sort0Kristian BrøndumBusiness Model Design Center, Department of Business and Mangement, Aalborg University There are many different approaches to teaching business models. This paper presents a generic five-step approach developed through a decade of teaching business models in different geographically, educational and industrial settings. The approach is based upon the teaching principles of case-based teaching, learning-by-doing and problem-based learning. https://journals.aau.dk/index.php/JOBM/article/view/2558
collection DOAJ
language English
format Article
sources DOAJ
author Jesper Chrautwald Sort
Kristian Brøndum
spellingShingle Jesper Chrautwald Sort
Kristian Brøndum
Experiences from a decade: A Universal Approach to Business Model Teaching
Journal of Business Models
author_facet Jesper Chrautwald Sort
Kristian Brøndum
author_sort Jesper Chrautwald Sort
title Experiences from a decade: A Universal Approach to Business Model Teaching
title_short Experiences from a decade: A Universal Approach to Business Model Teaching
title_full Experiences from a decade: A Universal Approach to Business Model Teaching
title_fullStr Experiences from a decade: A Universal Approach to Business Model Teaching
title_full_unstemmed Experiences from a decade: A Universal Approach to Business Model Teaching
title_sort experiences from a decade: a universal approach to business model teaching
publisher Aalborg University Press
series Journal of Business Models
issn 2246-2465
publishDate 2021-09-01
description There are many different approaches to teaching business models. This paper presents a generic five-step approach developed through a decade of teaching business models in different geographically, educational and industrial settings. The approach is based upon the teaching principles of case-based teaching, learning-by-doing and problem-based learning.
url https://journals.aau.dk/index.php/JOBM/article/view/2558
work_keys_str_mv AT jesperchrautwaldsort experiencesfromadecadeauniversalapproachtobusinessmodelteaching
AT kristianbrøndum experiencesfromadecadeauniversalapproachtobusinessmodelteaching
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