Strategic entrepreneurship: observations from the practices of cachaça certification / O empreender estratégico: reflexões a partir de práticas de certificação de cachaça
Purpose: This work seeks to achieve two central goals: 1. identifying entrepreneurial praxis and understanding how they promote the involvement of different individuals in the certification of alembic cachaça and; 2. understanding how those praxis may entail changes in the strategies of an organizat...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | Spanish |
| Published: |
Universidade Presbiteriana Mackenzie
2018-04-01
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| Series: | RAM. Revista de Administração Mackenzie |
| Subjects: | |
| Online Access: | http://ref.scielo.org/xb2cjz |