The Trap Of Stereotypes In Romanian Commercials Involving Seniors

This work is intended to highlight from a semio-stylistic point of view the way in which older people are portrayed in Romanian commercials. The gender dimension is enmeshed with the interesting issue of national features in connection with such stereotypes.

Bibliographic Details
Main Author: EMANDI ELENA MARIA
Format: Article
Language:English
Published: Sciendo 2014-12-01
Series:Gender Studies
Subjects:
Online Access:http://www.degruyter.com/view/j/genst.2014.13.issue-1/genst-2015-0011/genst-2015-0011.xml?format=INT
Description
Summary:This work is intended to highlight from a semio-stylistic point of view the way in which older people are portrayed in Romanian commercials. The gender dimension is enmeshed with the interesting issue of national features in connection with such stereotypes.
ISSN:1583-980X
2286-0134