Creating a sustainable innovation environment within large enterprises: a case study on a professional services firm
This paper considers the question of which structures, strategies and practical activities large firms can use to successfully create a sustainable innovation environment within an organisation with special focus given to communication activities used to support this change process. Using the ADKAR...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade do Porto, Faculdade de Engenharia (FEUP)
2013-09-01
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| Series: | Journal of Innovation Management |
| Subjects: | |
| Online Access: | https://journalsojs3.fe.up.pt/index.php/jim/article/view/207 |