Media Image of the Enemy in the Context of Soft Power Technologies
Creation of a media image of the enemy is actual technology of soft power. The purpose of the given technology - the organization of the operative answer of ruling political elite on foreign policy both internal political challengers and threats. Use of soft power for formation of a media image of t...
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| Format: | Article |
| Language: | Russian |
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Publishing House Discourse-P
2017-01-01
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| Series: | Дискурс Пи |
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| Online Access: |
http://madipi.ru/images/discourse-pi/28-29/articles/21_183-190.pdf |
| Summary: | Creation of a media image of the enemy is actual technology of soft power. The purpose of the given technology - the organization of the operative answer of ruling political elite on foreign policy both internal political challengers and threats. Use of soft power for formation of a media image of the enemy assumes interactive participation of citizens in wide discussions of possible and real threats for safety of the country, in independent development of public opinion concerning resistance to hostile information and political attacks. In article the comparative analysis of technologies of soft power and propaganda in sphere of formation of an image of the enemy is given. |
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| ISSN: | 1817-9568 |