Los JJ.OO. de Barcelona '92, un caso muy temprano y ejemplar de Gestión del Diseño. Una conversación con Jaume Masferrer
25 years ago, Barcelona organised Olympic Games under coob leadership. Design policy and results adopted then really impressed internationally. It might be considered an early example of design management good practices. Design policy concerned iconic buildings as much as humble designs of visual si...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universidad de Chile
2017-06-01
|
| Series: | RChD: Creación y Pensamiento |
| Online Access: | https://rchd.uchile.cl/index.php/RChDCP/article/view/46370 |
| Summary: | 25 years ago, Barcelona organised Olympic Games under coob leadership. Design policy and results adopted then really impressed internationally. It might be considered an early example of design management good practices. Design policy concerned iconic buildings as much as humble designs of visual signs, signals, sport devices, tools and even souvenirs. The aim of this article is to display this policy as explained first hand by one of its managers, Mr Jaume Masferrer, then a very young member of coob. It is thus an exercise of collection data through oral history applied to Design Management. |
|---|---|
| ISSN: | 0719-8426 0719-837X |