Big data and natural environment. How does different data support different green strategies?
Big data is an increasing trend in strategic management. Notwithstanding, just few studies envisage the potentiality offered by big data to sustain different green strategy typologies. The paper wants to explore how firms can capture value from big data to improve green engagement by providing a con...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2020-01-01
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| Series: | Sustainable Futures |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2666188820300228 |