Educação e empreendedorismo social: um encontro que (trans)forma cidadãos

• Main Authors: Maria Flávia Bastos, Ricardo Ferreira Ribeiro
• Format: Article
• Language: English
• Published: Editora Universitária Champagnat - PUCPRESS 2011-01-01
• Series: Revista Diálogo Educacional
• Online Access: http://www.redalyc.org/articulo.oa?id=189119299016

This study aims at showing a teaching methodology based on the possibility of forming social entrepreneurs in the school environment and aims at the establishment of experimental agencies with a social focus in higher education institutions in an innovative way through motivational and experimental resources that provoke the students into creative attitudes, in a critically and citizenship-like attitude. For the methodology construction, we examined an existing practice, the one used by Unatec agency of experimental social entrepreneurship - "Fortune", first introduced in Brazil in 2006, which created opportunities for graduating students in technology to experience respect for differences and propose solutions in communications and marketing for third sector entities in Belo Horizonte metropolitan area. For this analysis, the research methodology used was a qualitative approach through in-depth interviews, focus groups and literature and documental analyzes. Results were checked for the social impact of the practice in attended institutions, students and teachers involved in the project. These results were compared to theories of entrepreneurship, social entrepreneurship, education and social management. Through this, it could be perceived that it is possible for entrepreneurship to happen or to experience a transforming action by joining at the same time, students, teachers and third sector entities through a differentiated educational approach, where everyone thinks and acts reflecting the search for meaningful social change.