CONSIDERATIONS ABOUT THE STRATEGIC ALLIANCES BETWEEN SMEs IN THE CONSTRUCTION INDUSTRY AND TOURISM
The SMEs who are looking the way to success and sustainable development are beginning to seek strategic alliances with one or more players on the market, just to gain fast and inexpensive acces to: technology, expertise, marketing, production, distribution and other benefits.Tourism development both...
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| Format: | Article |
| Language: | English |
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Academica Brâncuşi
2012-06-01
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| Series: | Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie |
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| Online Access: | http://www.utgjiu.ro/revista/ec/pdf/2012-02/14_Paunescu%20L.pdf |