Designing a Public-Private Mixed Program for Control of Tuberculosis in Islamic Republic of Iran Using Social Marketing Method

Background and Objectives: Social marketing is a method that acts through identifying the needs and demands of the audience and specifying the components of the behavioral market using the results of developmental research. So far, social marketing has not been used to involve the private sector in...

Full description

Bibliographic Details
Main Authors: E Ghaderi, M Nasehi, J Hasanzadeh, HO Barati, Taheri SH, M Gholami, MR Bazrafshan, R Taghizadeh Asl, M Shams
Format: Article
Language:fas
Published: Tehran University of Medical Sciences 2019-09-01
Series:مجله اپیدمیولوژی ایران
Subjects:
Online Access:http://irje.tums.ac.ir/article-1-6333-en.html