Designing a Public-Private Mixed Program for Control of Tuberculosis in Islamic Republic of Iran Using Social Marketing Method
Background and Objectives: Social marketing is a method that acts through identifying the needs and demands of the audience and specifying the components of the behavioral market using the results of developmental research. So far, social marketing has not been used to involve the private sector in...
Main Authors: | , , , , , , , , |
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Format: | Article |
Language: | fas |
Published: |
Tehran University of Medical Sciences
2019-09-01
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Series: | مجله اپیدمیولوژی ایران |
Subjects: | |
Online Access: | http://irje.tums.ac.ir/article-1-6333-en.html |