PENGARUH PRODUCT QUALITY, SERVICE QUALITY, IMAGE TERHADAP LOYALTY MELALUI SATISFACTION PADA RESTORAN SUNDA DI JAKARTA

Number of Sunda Restaurant’s consumer in the year of 2009 and 2012 are decreasing although the number of restaurant is increasing. This research test the impact of Product quality, Service quality, and Image through Satisfaction into consumer’s Loyalty by using Convenience Sampling with 200 responde...

Full description

Bibliographic Details
Main Author: Dessy Pirbadi
Format: Article
Language:Indonesian
Published: Universitas Trisakti 2014-03-01
Series:Jurnal Manajemen dan Pemasaran Jasa
Online Access:http://www.trijurnal.lemlit.trisakti.ac.id/index.php/jasa/article/view/526

Similar Items