Generic structure and promotional elements in best-selling online book blurbs: a cross-cultural study

This study investigates the generic structure and promotional elements of the online fiction blurbs accompanying the 95 best-selling books from Amazon United Kingdom and Okuoku Turkey (1999-2011), a company that sells books online that are written in Turkish or translated into Turkish, and adds to t...

Full description

Bibliographic Details
Main Author: Neslihan Önder
Format: Article
Language:deu
Published: Asociación Europea de Lenguas para Fines Específicos 2013-04-01
Series:Ibérica
Subjects:
Online Access:http://www.aelfe.org/documents/09_25_Onder.pdf