Varieties of bricolage and the process of entrepreneurship

• Main Authors: Jeff Vanevenhoven, Doan Winkel, Debra Malewicki, William L. Dougan, James Bronson
• Format: Article
• Language: English
• Published: Emerald Publishing 2011-03-01
• Series: New England Journal of Entrepreneurship
• Online Access: https://www.emerald.com/insight/content/doi/10.1108/NEJE-14-02-2011-B005/full/pdf?title=varieties-of-bricolage-and-the-process-of-entrepreneurship

We offer a theoretical account of how two types of bricolage influence the entrepreneurial process. The first type involves social relationships or physical or functional assets, and thus pertains to an entrepreneurʼs external resources used in the instantiation of operations of a new venture. The second type pertains to an entrepreneurʼs internal resources‐experiences, credentials, knowledge, and certifications‐which the entrepreneur appropriates, assembles, modifies and deploys in the presentation of a narrative about the entrepreneurial process. We argue that both types of bricolage are essential to the success of a venturing attempt.