PRIORITIES OF INNOVATIVE DEVELOPMENT IN ORGANIZATIONS OF SPORT INDUSTRY

PRIORITIES OF INNOVATIVE DEVELOPMENT IN ORGANIZATIONS OF SPORT INDUSTRY

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The necessity of innovative methods in interaction of the organizations of the sports industry with their customers is justified. The purposes and methods of forming of relationship in industry are considered. The most perspective methods of forming of relationship on the basis of the analysis of wo...

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Main Authors: K. Tunik, V. Ustinov
Format: Article
Language:Russian
Published: Publishing House of the State University of Management 2016-09-01
Series:Вестник университета
Subjects:
crm-система
sport industry
innovations
crm-system
loyalty program
segmentation of fans
instruments of work with fans
financial «fair-play»
Online Access:https://vestnik.guu.ru/jour/article/view/382
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spelling doaj-e343f8c586cd4950bfa5a7981793c14f2021-10-02T06:22:29ZrusPublishing House of the State University of ManagementВестник университета1816-42772686-84152016-09-0109179185382PRIORITIES OF INNOVATIVE DEVELOPMENT IN ORGANIZATIONS OF SPORT INDUSTRYK. Tunik0V. Ustinov1ФГБОУ ВО «ГУУ»ФГБОУ ВО «ГУУ»The necessity of innovative methods in interaction of the organizations of the sports industry with their customers is justified. The purposes and methods of forming of relationship in industry are considered. The most perspective methods of forming of relationship on the basis of the analysis of work of the foreign organizations are allocated.https://vestnik.guu.ru/jour/article/view/382crm-системаsport industryinnovationscrm-systemloyalty programsegmentation of fansinstruments of work with fansfinancial «fair-play»
collection DOAJ
language Russian
format Article
sources DOAJ
author K. Tunik
V. Ustinov
spellingShingle K. Tunik
V. Ustinov
PRIORITIES OF INNOVATIVE DEVELOPMENT IN ORGANIZATIONS OF SPORT INDUSTRY
Вестник университета
crm-система
sport industry
innovations
crm-system
loyalty program
segmentation of fans
instruments of work with fans
financial «fair-play»
author_facet K. Tunik
V. Ustinov
author_sort K. Tunik
title PRIORITIES OF INNOVATIVE DEVELOPMENT IN ORGANIZATIONS OF SPORT INDUSTRY
title_short PRIORITIES OF INNOVATIVE DEVELOPMENT IN ORGANIZATIONS OF SPORT INDUSTRY
title_full PRIORITIES OF INNOVATIVE DEVELOPMENT IN ORGANIZATIONS OF SPORT INDUSTRY
title_fullStr PRIORITIES OF INNOVATIVE DEVELOPMENT IN ORGANIZATIONS OF SPORT INDUSTRY
title_full_unstemmed PRIORITIES OF INNOVATIVE DEVELOPMENT IN ORGANIZATIONS OF SPORT INDUSTRY
title_sort priorities of innovative development in organizations of sport industry
publisher Publishing House of the State University of Management
series Вестник университета
issn 1816-4277
2686-8415
publishDate 2016-09-01
description The necessity of innovative methods in interaction of the organizations of the sports industry with their customers is justified. The purposes and methods of forming of relationship in industry are considered. The most perspective methods of forming of relationship on the basis of the analysis of work of the foreign organizations are allocated.
topic crm-система
sport industry
innovations
crm-system
loyalty program
segmentation of fans
instruments of work with fans
financial «fair-play»
url https://vestnik.guu.ru/jour/article/view/382
work_keys_str_mv AT ktunik prioritiesofinnovativedevelopmentinorganizationsofsportindustry
AT vustinov prioritiesofinnovativedevelopmentinorganizationsofsportindustry
_version_ 1716858333554540544

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